• Jan 7, 2026

📋 January Task list - A list of things to-do.

In this week's Baking it Down Podcast - Episode 243 - January Task List, we're tryin' out a new(ish?) format + coming up with a list of ideas you can use to get your sugar cookie bakery headin' in the right direction this year.

  • Dec 24, 2025

🧮 Stay on Track Track Track - Metrics to guide your marketing.

The key to spreadsheets and data tracking is this: first, determine the goal, then let the goal guide what you track.

  • Dec 17, 2025

⛰️ Burke Lake vs Everest - Accomplishing small goals in 2026.

Find your "Burke Lake" and then build small steps to that. Everest will come in time - and that time may be a few years from now. But a 1% improvement across 10 areas of your business each month in 2026 = 120% improvement.

  • Dec 15, 2025

💡 Losing the Loser - Reframing in 2026.

This year, we're professional framers - re-framers - and we're takin' a new, fresh look at our 2026 goals. By adjusting our internal monologue to be both supportive and curious, we remove the excuses holding us back and the bad joojoo that's gotten some frequent flyer miles sittin' in the back of our heads telling us we're not gonna make it as a baker.

  • Dec 10, 2025

🎁 2025 Baker Holiday Gift Guide - list of gifts for bakers.

This is twin2's favorite yearly podcast tradition, and she states, "If I got just about anything on this list, I'd be stoked," and now you can window shop her wishlist with today's 2025 Best Bakers Gift Guide.

  • Nov 26, 2025

🤐 Vendy Blendy 2025 - Insider info.

We're in the final stretch of the 2025 Vendy Blendy - and we're spillin' all the secrets in this final-prep podcast for Friday's BIG Baker Sale.

  • Nov 19, 2025

🎓 Cookie College - Vendy Blendy Deals Breakdown.

In this week's Baking it Down Podcast - Episode 237 - The Cookie College Stealios, Corrie and I go through our Vendy Blendy 2025 Cookie College offerings, and... ️🥁️🥁️🥁 drumroll please... they're once-a-year good.

  • Nov 12, 2025

✌️ Private Class Pt 2 - The most boring podcast ever recorded.

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Of course, not everything went according to plan, and I think that's the value of the podcast - listening to what not to do and what to take into consideration. Here's what I'd consider more closely if we did this again.

  • Nov 5, 2025

☝️ Private Class + VB - Part one of a two-part series.

Teaching a private in-home sugar cookie decorating class? Here's what we learned.

  • Oct 29, 2025

📸 Food-tography - Staging, props, gear, software.

Fighting with your cookie photography? The Sugar Cookie Marketing Group talks all things food photography this month.

  • Oct 22, 2025

🎙️ Podcast Guest - Christina with Boujee Baker Boutique.

Christina with the Boujee Baker Boutique in Warranton, Virginia, gives us the inside brick-and-mortar scoop!

  • Oct 15, 2025

⚖️ Jury Duty - Hung up on client issues.

Corrie is back from Jury Duty, and she had some marketing judgments to make.

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