• Wednesday

🎤 Cookier Interview - Sharon with Fabuela Q Cookies

In this week's Baking it Down Podcast - Episode 265 - Cookier Interview: Sharon, y'all asked for some fresh blood... I mean, new perspectives... on the podcast, and Sharon listened! 

Sharon with Fabuela Q Cookies recently found the Baking it Down Podcast - and at the perfect time, too. When her digital database of 3,000+ cookies glitched and deleted half her inventory, she caught the Nextcuses episode and approached the task of redoing this monumental undertaking again in a different way - by tackling her newest cutters first, finding a more reliable app, and giving herself permission to purge.


Sharon's story is common for a lot of bakers - a full-time job (as an SBA loan closer - very interesting to hear how that works on the podcast) and a side hustle of baking cookies. Her goal with the cottage bakery is to have it dialed in should she one day choose to retire (sounds like her bank will protest any resignation paperwork from Sharon - you go, girl!). 

As such, she's in the business of balancing - from a full-time intensive job by day to baking up 30 dozen Christmas light-themed cookies by night, it's no task for the weary.

But Sharon doesn't shy away from a challenge either. She's closed 2 more loans than they predicted (totalling 3 - GO Sharon!) while also repeating the Main Street Collab concept to get new printed corporate cookie business (a time saver for those who have multiple hustles). 

🔥🔥🔥🔥 If that doesn't put a fire under your behind enough, she's also recently completed the Cookie Videos Bootcamp, purchased a subscription to CapCut, got her best bud ChatGPT (goal... post...t - I got the order right, right?) to storyboard her out a script, and went and filmed the thing! 

On top of that, 💻 she's taken on her website (Shopify being her platform of choice) to dial in her website and start getting more of that search traffic while better converting her audience (websites convert better than Facebook messages or forms).

🤣😂 PS - there's a HILARIOUS (now we can laugh about it - not then lol) story about why she wasn't able to use her edible printer to knock out that 30 dozen cookie order - but you gotta listen to her tell the story!

👂 Snag this podcast on any major podcast player (Spotify, Apple Music, Audible, Amazon Music, or watch it on YouTube) by searching for Baking it Down Podcast - Episode 265 - Cookier Interview: Sharon.


👍 Get more of the Baking it Down Podcast and Onesday Wednesday Newsletter!

❤️ For more baker marketing and business help - head back to our homepage for a list of free resources for sugar cookie bakers!

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